1. Fitness
I really like this theme. The red header
appeals to customers straight away and draws in their attention. Red is always
a good colour because, as simple as it sounds, it related to a lot of popular
sports teams; and those who follow sports are typically the more active. The
yellow headings of services they offer also attracts attention.
2. FitPro
This theme is very image-heavy. This is a
great way of drawing in readers attention. No one wants to read hundreds of
words to find out what a trainer can offer. Every heard the saying “a picture
tells a thousand words”? Well here’s the proof.
3. Balance
There has been a lot of research into what
colour background is more preferred. There was conclusive evidence that lighter
backgrounds work better. This is shown at the top of this theme. The lighter
background makes the writing stands out, and then the green works well with the
darker shades.
4. Gym Boom
Simplicity is key with this WordPress
theme. It allows social media posts to be link at the bottom and places a
schedule in the centre. Clients can easily see benefits of joining with the
“join now” buttons in the centre of the home page.
This theme looks the real deal. The
responsiveness of the theme automatically gives it a more professional feel.
Although it initially doesn’t seem to show much information, it begins to make
the reader want to know more and stay on the site longer. A big benefit in
terms of SEO.
6. In Shape
The in shape theme again look very
professional. I like the addition of the BMI calculator at the bottom. Features
like this really gets any website visitors involved and that improves the
overall experience. Putting potential clients in the right frame of mind and
giving them the impression that you know what you’re doing.
7. Gym Guide
The Gym Guide theme has an orange header
and white body background. These are both proven to give good results. As
mentioned above, white backgrounds were apparently favored by website visitors.
Orange however is beginning to be used in gyms around the world as it has
psychological benefits and gives off a feeling of energy.
8. Aegon
Another responsive website. I really like
the look of this theme. The statistics in the middle are a nice touch and the
whole page has a modern but professional feel. It’s very image-heavy yet
informative. The “meet the trainers” section adds a personal touch and then the
final price information means the website visitor knows exactly what they
offer.
9. Fit+
Super-responsive site. The half men/half
women is a great feature. It automatically shows that the owner caters for
everyone. The main menu at the top is clear and easy to navigate. The heavy
image based landing page instantly attracts attention. This means the reader
wants to know more about this PT. As long as the choice of the main image is a
good one, this could be really effective in turning hits into paying clients.
This theme displays a fairly simple black/white
colour scheme however still has a professional feel. The responsive scroll
feature is quite cool and the navigation menu at the top is easy to understand.
Simplicity is key here. The main layout leaves the left side of the site for
widgets and other designs, where the right hand side is kept for content and
customer information. This could be really useful in adding staff bio’s and
customer reviews to the side for added professionalism.
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